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Fine Tune Your Drip Campaign to Increase Impact
Let’s assume you’ve started some drip email campaigns, maybe you want to welcome new leads who recently downloaded a free trial or eBook. It seems to work reasonably well, but what metrics should you...
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Monday Marketing Term: Drip Marketing
What is Drip Marketing? In the simplest form, drip marketing is sending bits or “drips” of content to specific groups of people over a period of time. Generally, it’s an automated process blending...
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